Skip to main content

Privacy policy and cookies

Last updated: 04/11/2026

 

This policy explains how Amina Distribution AS (“amina”, “we” or “us”) collects and uses personal data, which cookies we use, and what rights you have. It follows the General Data Protection Regulation (GDPR), the Norwegian Personal Data Act (personopplysningsloven) and the Norwegian Electronic Communications Act (ekomloven).

Who is responsible for your data

Amina Distribution AS (org. no. 928 228 096), Strandsvingen 14A, 4032 Stavanger, Norway, is the controller for the processing described here. You can contact us about anything in this policy at contact@aminacharging.com.

 

If your agreement is with Amina Denmark ApS (CVR 44033046) or Amina Netherlands B.V. (KvK 93131542), that company is the controller for the personal data in that customer relationship, and this policy applies to it in the same way. The contact point is the same for all three companies: contact@aminacharging.com.

 

This policy covers aminacharging.com in all its language versions, the amina charging app, our support chat, contact forms, newsletter, recruitment and social media pages, and how we handle the details of contact people at our customers, dealers, installers and partners. amina does not store your charging data, in the app or in any cloud service. If you charge your car through an operator, energy company or app that uses an amina charger, that company decides how your charging data is used, and its own privacy policy applies.

What we collect and why

When you visit our website

Our servers record technical information such as your IP address, the date and time of your visit, the pages you request, the website that referred you, and your browser and operating system. Our security software also logs failed log-in attempts and other suspicious activity. We use this to deliver and secure the website. The legal basis is our legitimate interest in running a secure, working website (GDPR art. 6(1)(f)).

 

To show you the content that applies to your country, your browser sends your IP address to DB-IP, a geolocation service from Eris Networks SAS in France, which tells our website which country you are in. Your browser keeps the country until you close the tab. The legal basis is our legitimate interest in showing you the right content for your country (art. 6(1)(f)).

 

Analytics and advertising technologies only run if you consent to them. See “Cookies and similar technologies” below.

When you contact us

If you get in touch through a form on our website, by e-mail or by phone, we collect what you give us: typically your name, e-mail address, phone number, company, role, country and your message. In our forms you also tell us what type of business you are, or that you are a private person. We use it to answer you and, where relevant, to prepare or carry out an agreement with you or the company you represent. The legal basis is steps taken at your request before entering into a contract, or performance of a contract (art. 6(1)(b)), and our legitimate interest in answering enquiries and following up business relationships (art. 6(1)(f)).

 

When you send a form on our website, we store it on our website and send it by e-mail to the colleague who covers your country. We keep our customer records in Claude, an AI service from Anthropic, and an automated task that also uses Claude copies business enquiries into them. We delete the website copy 30 days after that. If you tell us that you are a private person, your enquiry goes by e-mail to our customer support instead, and we delete the website copy after 30 days.

 

With your enquiry we also store the page you sent it from, the language of the page, and how you found our website, for example the campaign in a link that you clicked. To stop spam and abuse, we keep a one-way code made from your IP address for 30 days. We do not store the IP address itself.

When you use our support chat

The support chat on our website is an AI assistant built on Claude, a language model from Anthropic. What you type in the chat is sent to Anthropic to generate the answers, and we store the conversation so that we can check the quality of the answers and improve our support content. So that the chat knows how you found what you were looking for, your browser keeps a list of the pages you visit on our website, and the website that sent you, until you close the tab. We receive this list only if you start a chat, and we store it with the conversation. If the assistant cannot help and you ask to be contacted, we ask for your name, e-mail address and phone number and create a support case in HubSpot, the system that we use for customer support. We also keep a copy of your request and the chat on our website for 30 days, in case the support case does not arrive.

 

Please do not share sensitive information, such as health details or payment card numbers, in the chat. The assistant can make mistakes, so check important information with us or in our documentation. The legal basis is our legitimate interest in providing quick and useful support (art. 6(1)(f)), and performance of a contract where your question concerns a product you have bought (art. 6(1)(b)).

When you use the amina charging app

The amina charging app lets installers and charger owners set up and maintain amina chargers over Bluetooth: connecting a charger to Wi-Fi, choosing its OCPP back end, installing firmware updates and checking its status. The app has no user accounts and no analytics or crash-reporting tools, and it does not send personal data to amina or anyone else. Settings you enter, such as a Wi-Fi network name and password, go directly from your phone to the charger and are not stored by amina. The app asks for Bluetooth access (shown as “Nearby devices” on Android) only to find and connect to chargers nearby.

 

To make updates available offline, the app downloads firmware files from our storage on Microsoft Azure in the EU/EEA. As with any download, Azure receives the IP address of your phone in order to deliver the files. The legal basis is our legitimate interest in keeping chargers safe and up to date (art. 6(1)(f)).

Newsletter and marketing e-mails

If you subscribe to our newsletter, we use your e-mail address and your country, and any name or company details you give us, to send it. When you sign up on our website, you can also tell us what kind of reader you are, for example EV driver or installer, so that we can send you the most relevant news. We then send you an e-mail with a confirmation link, and your subscription starts only when you click it. If you do not confirm within 30 days, we delete the sign-up. We keep a record of your consent: when you gave it, when you confirmed it and which consent text you agreed to. The legal basis is your consent (art. 6(1)(a)). If you are an existing customer, we may send you news about similar products and services without a separate subscription, based on our legitimate interest (art. 6(1)(f)) and section 15 of the Norwegian Marketing Control Act (markedsføringsloven). If you subscribed to our newsletter through HubSpot before 28 October 2026, we have copied your subscription, the record of your consent and the country in your HubSpot record from HubSpot to our website. HubSpot still holds the earlier record.

 

If you tell us that you sign up for a business, for example as an installer, a charge point operator or a wholesaler, we also send your sign-up by e-mail to the colleague who covers your country, and we copy it into our customer records, as we do with a business enquiry. Our sales team may then contact you about amina for your business. The legal basis for this is our legitimate interest in following up businesses that show an interest in our products (art. 6(1)(f)). You can object at any time: we then stop and delete the sign-up from our customer records. The newsletter itself stays based on your consent. If you sign up as an EV driver, or do not say what kind of reader you are, we use your sign-up only for the newsletter.

 

We also send our newsletter to people who have been in touch with us, for example through a form on our website, our customer support or our sales team, also if they did not sign up for it. We take the e-mail address and the country from our customer records (until October 2026 in HubSpot) and from the forms on our website. The legal basis for this is our legitimate interest in telling people who have been in touch with us about our products and news (art. 6(1)(f)). Each newsletter says why you get it, and you can unsubscribe with one click at any time; you then get no more newsletters from us, and we keep only a one-way code of your e-mail address so that we do not add it again.

 

Every e-mail has an unsubscribe link, and you can also ask us to stop at any time. Each newsletter also has a link to a page where you can tell us what kind of reader you are, the language you want and your country. We can put you in a group, for example the people we met at a fair, so that we can send you the news that fits you. A group never lets us send you the newsletter without your consent. If our e-mails to your address cannot be delivered, we stop sending you the newsletter, and 30 days later we keep only a one-way code made from your e-mail address and the date. If your address works again, you can sign up again, and the newsletter starts again when you confirm.

 

We send the newsletter through Brevo, a sending service based in France, which processes your e-mail address on our behalf. It tells us when an e-mail to your address cannot be delivered, when you mark it as spam, or when you unsubscribe through it. For each newsletter we keep a record of the e-mail to you for 90 days, and after that only the counts. We count the clicks on the links in a newsletter by link, language, country and kind of reader, not by person. Brevo also records when an e-mail from us is delivered and opened and which links in it are clicked, and deletes this record after one month.

Business contacts at customers and partners

We keep contact details for people at our customers, dealers, installers, charge point operators and other partners, such as name, role, company, e-mail address, phone number and our correspondence. We get these from you, from your employer or from public sources such as company websites and LinkedIn. We use them to manage the business relationship, including deliveries and support. The legal basis is our legitimate interest in running our business relationships (art. 6(1)(f)).

When you apply for a job

We advertise vacancies on FINN.no, and you can apply through FINN or by e-mail. If you apply, we process the information in your application and from the recruitment process: name, contact details, CV, cover letter, certificates and qualifications, references, and our notes and assessments from interviews. If you choose to include them, this may also cover your date of birth and nationality. The legal basis is steps taken at your request before entering into an employment contract (art. 6(1)(b)) and our legitimate interest in running a proper recruitment process (art. 6(1)(f)).

 

We sometimes find candidates ourselves, for example on LinkedIn, or a current employee recommends someone. In that case we tell you within one month that we hold your information, where we got it and why (art. 14), and you can ask us to delete it.

Our social media pages

We have pages on Facebook, Instagram and LinkedIn. When you visit or interact with them, the platform collects and uses your data under its own privacy policy. For the visitor statistics these platforms give page owners, we and the platform may be joint controllers, and the platform’s terms explain how responsibility is divided. If you message us or comment, we use what you share to reply, based on our legitimate interest (art. 6(1)(f)).

Cookies and similar technologies

Cookies are small text files stored in your browser. Similar technologies, such as tracking pixels, work in much the same way, and the rules below apply to them too.

 

Under the Norwegian Electronic Communications Act (ekomloven § 3-15), we only use cookies without your consent where they are strictly necessary to provide the website you have asked for, for example to remember your cookie choices or keep the site secure. Everything else needs your consent, which you give or refuse in the cookie banner on your first visit. With your consent we use two further categories:

  • Statistics: Google Analytics 4, loaded through Google Tag Manager, shows us how many people visit, how they found us and how they use the website, including the support chat. We use the results in aggregated form.
  • Marketing: the Meta Pixel, the LinkedIn Insight Tag, the Microsoft Advertising (UET) tag and Google Ads measure how our advertising performs and let us show amina adverts to people who have visited our website. The advertising platforms may combine this with other information they hold about you, under their own privacy policies. The Microsoft Advertising tag also loads Microsoft Clarity, which records how you use our pages, for example where you click and how far you scroll.

Our website forms follow the same choices. If you accept statistics cookies, a form remembers how you came to our website, for example the campaign in a link that you clicked and the website that sent you, until you close the browser tab. If you accept marketing cookies, it also remembers the reference of a Google or LinkedIn advert that you clicked. The form sends this with your enquiry, so that we can see which campaigns bring enquiries. It uses the session storage of your browser, not a cookie.

 

The legal basis for these is your consent (art. 6(1)(a)). You can change or withdraw your consent at any time by clicking “Cookie preferences” at the bottom of every page. Withdrawing consent does not affect processing that took place before. Our consent tool, Cookiebot, stores your choice and a record of it so that we can respect and document it.

 

The list below is updated automatically and shows each cookie on our website, what it does and how long it lasts.

 

You can also delete cookies in your browser settings. nettvett.no explains how for most browsers.

Who we share data with

We do not sell personal data. We share it with service providers that process it on our behalf under data processing agreements, and only as far as they need it to do their job:

  • HubSpot for customer support cases, and our earlier CRM records, which include earlier newsletter subscribers and the enquiries that we received through HubSpot forms
  • Anthropic for the AI support chat and for our customer records, which include the enquiries from our website forms
  • Brevo for sending our newsletter
  • Google for website statistics and tag management
  • Usercentrics (Cookiebot) for cookie consent
  • Microsoft Azure for storing the firmware files the app downloads
  • FINN.no for job adverts and applications sent through FINN
  • our website hosting, IT and e-mail providers

If you consent to marketing cookies, Google, Meta, LinkedIn and Microsoft also receive data from our website, partly under their own responsibility. Within the amina group, Amina Distribution AS, Amina Denmark ApS and Amina Netherlands B.V. share customer and contact details with each other where needed to serve you. We share data with public authorities where the law requires it.

Transfers outside the EU/EEA

Some of our providers, including HubSpot, Google, Meta, LinkedIn, Microsoft and Anthropic, are based in the United States or can access data from there. Where a provider is certified under the EU-US Data Privacy Framework, transfers rely on that framework. Otherwise we use the European Commission’s standard contractual clauses, with additional safeguards where needed. You can ask us for details of the safeguards for a specific provider.

How long we keep your data

  • Enquiries and business contacts: while we have an active business relationship, and up to three years after our last contact with you.
  • Website forms: 30 days on our website after we copy a business enquiry into our customer records, and then as for enquiries above. Enquiries from private persons: 30 days on our website. The one-way code made from your IP address: 30 days.
  • Newsletter: until you unsubscribe. If you do not confirm a sign-up within 30 days, we delete it. After you unsubscribe, we keep only a one-way code made from your e-mail address and the date, so that we do not e-mail you again.
  • Support chat conversations: six months. We may keep anonymous statistics about chat use for longer.
  • Job applications: up to six months after the recruitment process ends. If you agree to us keeping your application for future vacancies, we keep it for up to 12 months.
  • Website, firmware download and security logs: up to six months.
  • Cookies: as shown in the cookie list above.
  • Information we must keep by law, such as accounting records: for as long as the law requires.

How we protect your data

We and our providers use technical and organisational measures to protect personal data against loss and unauthorised access, such as access controls, data processing agreements and internal routines (art. 32). Where a new type of processing is likely to pose a high risk to you, we carry out a data protection impact assessment first.

Your rights

You have the right to:

  • access the personal data we hold about you and get a copy
  • have incorrect data corrected
  • have your data deleted, unless we must keep it by law or need it for an ongoing agreement
  • restrict our processing while a question about it is being resolved
  • receive data you have given us in a common, machine-readable format
  • object to processing based on our legitimate interests, and object at any time to direct marketing, in which case we will stop
  • withdraw any consent you have given, without affecting processing that took place before

To use your rights, e-mail contact@aminacharging.com. We may ask you to confirm your identity. We reply within one month. For complex or numerous requests this can be extended by up to two further months, and we will tell you if that happens.

 

We do not make decisions about you based solely on automated processing that have legal or similarly significant effects for you.

 

If you believe we handle your data unlawfully, you can complain to the Norwegian Data Protection Authority (Datatilsynet) or to the data protection authority in the EU/EEA country where you live or work. We would appreciate the chance to sort it out with you first.

Children

Our website and services are aimed at adults and businesses. We do not knowingly collect personal data from children under 15. If we learn that we have, we delete it.

Changes to this policy

We update this policy when our services or the law change. The date at the top shows when it last changed. If a change is significant and we have your contact details, we will let you know.

Contact

Amina Distribution AS, Strandsvingen 14A, 4032 Stavanger, Norway. E-mail: contact@aminacharging.com.